New Stand
Recreating Office Delight
Client:
New Stand
Year:
2022
Type:
Packaging, Branding, Art Direction
Project Description
Over the past few years, companies have been finding new ways to surprise and engage employees who aren’t in the office every day. How do you recreate that sneaky snack grab on the way into a meeting, or the excitement of discovering a new fizzy drink in the office snack shack?
New Stand has the answer — through ideas that “uplift people’s days with beautiful design, better products, and smart technology.”
We partnered with their incredible team to bring that same sense of delight home, creating a simple, shippable box filled with treats and thoughtful details that make employees feel connected to the team, no matter where they are.
Beyond the box, our ongoing collaboration with New Stand extends to redefining their visual identity as the brand pivots from B2C to B2B — art directing photoshoots that capture the joy of workplace culture and the playful energy behind their office snack fulfillment experience.
Role
:
Design, Motion
Credits:
Matthew Keough, Brett Newman, Emily Pidgeon

















